23 - Preparing for and topping up VC fundraising through crowdfunding

Dennis Helderman, co-founder of easyHire, discusses how to prepare for a funding round, the benefits of crowdfunding and easyHire's strategic position in the European rental market.  easyHire's franchisees represent £70 million of equipment assets, a number which they are hoping to grow as a result of increasing the number of franchisees they work with across Europe.  Dennis and Lucas also discussed key system infrastructure updates, such as the super CRM and AWS migration pre-fundraise, in order to ensure that the systems could support the scale up when funds are deployed **  Disclaimer - crowdfunding is a highly risky investment and should only be undertaken by those prepared to lose all of the money they invest.